Chat Us
Chat Us
Beauty Tips / 02 Nov 2026
5 reasons to switch from conventional matte lipstick to comfort-matte technology. First, the formula delivers a neat matte finish without leaving your lips feeling tight or dry. Second, it contains moisturizing agents that help keep lips hydrated. Third, it feels lightweight on the lips, with a comfortable creamy texture. Fourth, the color is intense in a single swipe. And fifth, it’s quick set and transferproof, so it doesn’t easily stick to your glass. Find the full explanation of the evolution of Comfort-Matte Technology, and how it compares with regular matte, below!
Hi, Implovers! Lora here. Ever fallen in love with a matte lipstick shade, but couldn’t stand wearing it because your lips felt dry and tight? In this article, Lora breaks down what Comfort-Matte Technology is, how this formula evolved from the previous version, and what advantages it offers if you’re looking for a matte that’s comfortable to wear.
Comfort-Matte Technology is the formula concept behind the latest version of New Implora Urban Matte Lip Cream. In essence, the product is designed to combine three things in one formula: pigmented, transferproof, and non-drying.
That means you still get intense color and a neat matte finish, without sacrificing your lips. That’s why this formula is positioned as an improved formula focused on user comfort. The finish is still matte, but it feels moister and lighter on the lips.
To show you what changed, here’s a comparison between the old formula and the new formula with Comfort-Matte Technology:
The changes go beyond looks. The net content increased from 2.9 grams to 3.3 grams, there are two more active ingredients, and the texture is more comfortable. This reformulation focuses on one thing: a matte that doesn’t make your lips feel “pulled.”
1. A neat matte without tight lips.
The finish is still matte, but the formula is non-drying and moister. So you don’t have to sacrifice comfort for a neat matte look.
2. Equipped with moisturizing agents.
This formula has three moisturizing agents, namely Shea Butter, Ricinus Communis Seed Oil, and Sodium Hyaluronate, plus Vitamin E. These ingredients help hydrate, moisturize, and protect the lips.
3. Lightweight and creamy on the lips.
The texture is creamy and comfortable, and feels light when worn. Great if you don’t like a heavy sensation on your lips.
4. Intense color in one swipe.
Thanks to its pigmented nature, the color shows up in a single swipe. No need to go over it again and again until it feels built up.
5. Quick set and transferproof.
The product dries quickly into an instant matte finish, and the color doesn’t easily transfer to glasses or masks.
This comparison is general, since every product has a different formula:
In short, comfort-matte is an evolution of matte that puts comfort first without giving up intense color.
The comfort of Comfort-Matte Technology is supported by the following ingredients:
Beyond the formula, a few other details make wearing it more enjoyable. The scent is still Implora’s signature vanilla, but more subtle and without an off-putting chemical smell. The applicator follows the contours of your lips, so the corners are easier to reach and you can get a precise lip line without a lip liner. The color also has minimal oxidation, so the shade stays true to what you picked.
Time to Try It Yourself Implovers! Ready to look flawless all day without worrying about color sticking to your glass? Go ahead and try New Implora Urban Matte Lip Cream for yourself right now! Write your favorite shade in the comments, or click the link below to pick your go-to color right away!
