Beauty Tips / 24 Oct 2026
A new look with an even better formula! Check out the complete swatches of the New Implora Urban Matte Lip Cream and see for yourself how pigmented the latest colors are.
Hi, Implovers! Lora here. The good news, the latest version of the Implora lip cream has landed, and I know so many of you are instantly curious, "Did the colors change?" Don't worry, I've swatched them all, so let's dive in together.

The answer is no, Implovers. All Implora Urban Matte Lip Cream shades stay the same as the previous formula, so your old favorite shade is still available in the color you know. What changed is the ingredients. The old formula relied on Vitamin E alone, while the new formula is enriched with Vitamin E, Sodium Hyaluronate, and Shea Butter.
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So you don't need to relearn the color map from scratch. The colors are still pigmented, but now the texture is creamier and more comfortable, because those three active ingredients help moisturize, hydrate, and nourish your lips. If you're looking for a good lip cream without the dry-lip drama, this upgrade makes total sense.
The pigmentation is ultra-pigmented, Implovers. One swipe is enough for the color to come out intense and set straight to matte. The formula is lightweight, so it doesn't feel heavy on the lips. That's why New Implora Urban Matte Lip Cream is a great fit if you love bold colors but still want to stay comfortable all day, plus it's transferproof so it doesn't easily stick everywhere.
From the swatches below, you can clearly see the colors are opaque and even in a single swipe, with a clean matte finish. The range is also wide, from soft nude to bold brownish orange.
Open with 01 Dusky Nude, a brown nude pink with a warm undertone, then 02 Terra Cotta, a brownish mauve that's also warm. 03 Dark Berry steps up boldly as a red with a hint of blue and a cool undertone, while 04 Medeline is a bright orange pink with a warm undertone that makes your face look fresh.
Moving into the pink and mauve lineup, there's 05 Allure, a mauve pink with a hint of purple and a neutral undertone, and 06 Lumiere, a deep pink with a hint of purple and a cool undertone. 07 Truffle Mauve is a grayish brown with a hint of mauve and a neutral undertone, then 08 Pink Latte comes as a pink coral with a neutral undertone. Lastly, 09 Butterscotch is the peach with a warm undertone, and 10 Gingerbread is a deep orange brown, the biggest statement in this lineup.

In this row, the colors get richer. From brown and nude to the red lineup, the pigmentation stays solid and doesn't look patchy on the skin.
11 Red Bean is a reddish orange with a hint of brown and a warm undertone, while 12 Brown Sugar is a reddish dark brown with a warm undertone. 13 Hazelnude is a brown with a hint of red and a neutral undertone, and 14 Baby Rose is a nude pink with a cool-to-neutral undertone that's super soft.
Moving on to the warm side, there's 15 Salmon Pink, an orange pink with a hint of brown and a warm undertone, and 16 Dusty Peach, a reddish orange with a touch of warmth. For Team Red, 17 Redwood is a dark reddish brown with a neutral undertone, 18 Ruby is an orange red with a cool undertone, 19 Carolina is a red with a hint of purple and a cool undertone, and 20 Red Gala is a red with a hint of brown and a neutral undertone.
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The key is undertone. For warm, you can try Dusky Nude, Butterscotch, or Dusty Peach. For neutral, Allure, Truffle Mauve, and Hazelnude are safe picks. For cool, Dark Berry and Carolina will make your lip color pop even more. If you're still wondering which brand makes a good lip cream for your skin tone, pick one with plenty of shade options, because it makes it easier to find your perfect match.
One more tip, you can mix and match shades for an ombre look. Dusky Nude, Pink Latte, and Baby Rose can be a base for light skin, while Hazelnude and Salmon Pink work well as a base for dark skin.
With intense pigmentation, quick set, and transferproof properties, this formula can be a long-lasting lip cream candidate for your daily activities. What makes it special is that you get all of that without the lip-tightening feeling, because the formula is non-drying. So a good, long-lasting lip cream can be comfortable too.
Interested in trying it yourself, Implovers? Pick your favorite shade and experience the new formula New Implora Urban Matte Lip Cream for yourself. Great color stays, and your lips get even more comfortable. #BeraniJadiAku!